In episode no. 75 I speak with Catherine Bamford, CEO & Founder of BamLegal. We cover: BamLegal’s clients and services; The UK legal industry’s adoption of document automation; How Catherine addresses some common objections to legal technology; The relevance of time billing and fixed fee in this context; How legal technology intersects with ‘real lawyering’; Who should and shouldn’t ‘own’ a legal tech product or project; How legal technology vendors get sales pitches ‘wrong’; Catherine’s ‘why’ for leaving BigLaw and the steps that led her to create her own business;  How Catherine got started with legal technology, what she’s working on now and why; Real examples of how document automation assists people with low-middle income; How point-in-time online guidance has significantly improved accuracy of UK divorce forms; Other advantages of technology for clients, lawyers and courts; Catherine’s motivation to produce ‘BamBytes’, ‘Breakfast with Bam’ and to compile innovation and technology resources for the ecosystem; Her thoughts on how the next generation of lawyers approach legal tech; Just how ‘uberised’ the legal process is right now; Her personal characteristics that suggest she would work in legal technology; The job role that was invented when she was working at Pinsent Masons; What jumping in cold rivers and rearranging beer cellars has to do with Catherine’s career; Similarities between legal analysis and computer coding; What Catherine wishes she knew when she started her business; The impact of being able to say “I’m a lawyer” when becoming a legal engineer; How Catherine structures her business to enable flexibility in her team; and Catherine’s definition of legal innovation. Proudly sponsored by Neota Logic  Proudly sponsored by Neota Logic  Links: BamLegal Neota Logic Solution Gallery Neota Logic Churchill Trust Project Andrea Perry-Petersen – LinkedIn - Twitter @winkiepp – andreaperrypetersen.com.au Twitter - @ReimaginingJ Facebook – Reimagining Justice group