How do you find your ideal people and grow your online presence in a constantly changing digital world? Are you overwhelmed by the gurus out there telling you what to do? And what do you do if social media has started to feel like a scammy place that you no longer feel aligned to?Vicki Pollack is a dear friend and online marketer who defines herself as a sarcastic New Yorker who helps digital entrepreneurs get started and be better. She joins me to share how she’s grown a very large audience quickly and what it takes to find success in the online world. She’s offering her thoughts on the balance between strategy and experimentation, the importance of learning how to come back to yourself, and a simple formula for targeting your ideal audience, no matter what kind of online business you own.Get full show notes and more information here: https://www.sincerelyfutureyou.com/227