Send us a Text Message.Optimizing Your Price Point for Maximum Profitability.Find  out how to strike the perfect balance between value and price to boost your profitability and customer satisfaction.Make sure you're not leaving money on the table! Listen to our conversation with the Chief Pricing Educator of Impact Pricing, Mark Stiving. Get ready to have several Aha moments.Mark has a Ph.D. in pricing. He has been in pricing as a practitioner, educator and advisor for almost 30 years.  He has taught pricing to thousands of people and has advised hundreds of companies while they rethink their pricing.  Mark says, "All businesspeople should understand pricing.  Although they may consider it the last thing they do before launching a product, pricing and value should inform almost all of the decisions that go into creating and communicating about products (or services). "Connect with Mark:www.impactpricing.comMark's Recommended read:Monetizing Innovation: How Smart Companies Design The Product Around The Price by Madhavan Ramanujam🚀 Boost your social media with The Entrepreneur's Guide For Social Media Success (For Coaches & Small Business Owners) 📚Buy our #1 book The Christian Entrepreneur's Took: Are You Ready For A Kingdom Perspective Available on Amazon.com💎 Check out our Faith & Biz Blog at www.reinventingperspectives.com🤝Connect with me on Instagram @reinventingperspectivesThank you for listening in! P.S. Please leave a review. Your feedback is gold. Much appreciated.